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Commercial facts & stats

4 sourced facts about commercial advertising -- TV, radio and online ads, each with the context behind the number. 4 more are in today's round and appear here after it closes.

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The basics

About how much did a 30-second Super Bowl ad cost in 2025?

Answerabout $8 million

By 2025, a 30-second Super Bowl commercial cost roughly $8 million, reflecting the game's huge and growing TV audience.

Source: Wikipedia, Super Bowl commercial (2025) en.wikipedia.org

Going deeper

What share of global ad spending went to digital channels in 2024?

Answer59.4%

Digital channels captured about 59.4% of global ad spending in 2024, more than double the share going to television.

Source: Advertising industry data, via Wikipedia (2024) en.wikipedia.org

Expert level

How big was the global mobile advertising market in 2025 compared with 2007?

Answer$3 billion to $262 billion

Mobile advertising exploded from an expected $3 billion market in 2007 to roughly $262 billion by 2025.

Source: Wikipedia, Advertising (2025) en.wikipedia.org

About what share of U.S. GDP did advertising spending represent in 1919?

Answer2.5%

Advertising made up about 2.5% of U.S. GDP back in 1919, a share that has stayed remarkably close to that level for a century.

Source: Wikipedia, Advertising (2024) en.wikipedia.org

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